What is Democap? (And why it's not a video)

Democap turns one recording of your product into a personalized demo for every lead — their name, their logo, their numbers on screen. Each lead gets a private link. You see who watched, and how far.

The whole product rests on one idea: the demo is not a video.

Not a video?

Screen recorders capture pixels. Democap's Chrome extension captures the interface itself — every click, scroll, and keystroke in your web app — and replays it live in the browser, exactly as it happened.

Because the recording is the interface and not a picture of it:

• Text stays text. The demo is sharp on a phone and on a projector, at any zoom level.
• Everything on screen stays editable. Change a word, a metric, a logo after you record — without recording again.
• One recording can become many demos. Swap the on-screen details per lead and every prospect sees themselves in your product.

How it works

1. Record. Install the Chrome extension, open your product, and record a walkthrough the way you'd give it to your best prospect.
2. Edit. Trim and split clips, remove mistakes, speed up slow parts, add zoom punch-ins on the moments that matter, freeze the screen while you make a point. Edit any text on screen. Or tell Democap's AI assistant what you want in plain English and let it make the edits.
3. Personalize. Mark on-screen elements — a customer name, a company logo, a revenue figure — as slots. Then duplicate the master recording per lead with their values filled in. See Personalize demos with slots.
4. Narrate. Record your webcam and voice in sync with the demo, or write a script and generate an AI voice-over — in your voice, in multiple languages.
5. Share. Every demo gets a private, unguessable link that plays in the browser. No download, no login for the viewer.
6. Track. See who watched, how long, and where they dropped off — per lead, not in aggregate. See Understanding demo analytics.

Who it's for

• Founders doing outbound who can't take 30 calls a week to show the same walkthrough.
• Sales teams that want every AE sending the perfect demo — recorded once by the person who gives it best.
• Anyone who has ever re-recorded a 5-minute demo because of one typo on screen.

What Democap is not

• It's not a screen recorder — it won't capture desktop apps or video calls. It records web interfaces through the Chrome extension.
• It's not a video file — demos are shared as links and play in the browser; there's no MP4 export.
• It's not a meeting tool — it replaces the demos that never needed a meeting, and makes the meetings you do take better-qualified.

Getting started

Democap is free to try for 7 days — no credit card required. Start free, install the extension, and record your first walkthrough. The first-demo guide takes you through it step by step.